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For coaches, studios, and growing teams
Coach more clients without losing the human connection.
Fitflux keeps the client experience, coaching signals, and business follow-up connected, so you can see what needs attention without piecing the context together across tools.
You make the coaching decisions. Fitflux keeps the context together.
Real coaching stays at the center.
The client experience
Give clients one clear place for today’s work.
Clients can find today’s training, log readiness, check in, and follow progress without moving between disconnected tools.
- Today
- The current training and next action are easy to find.
- Signals
- Readiness and progress stay visible beside the plan.
- Connection
- Clients can check in and communicate without leaving the flow.
One connected loop
Client actions become useful coaching signals.
Each client action stays attached to the context the coach needs to review it.
Client acts
01The client trains, checks in, or logs readiness.
That action remains attached to the client and the plan it came from.
Context stays attached
02The coach sees the action with the client’s recent context.
Check-ins, readiness, nutrition, messages, and goals are available for review.
Coach decides
03The coach reviews the context and chooses what happens next.
The result can become a message, a program update, or a planned follow-up.
The coach workspace
Know who needs you today.
Daily Review brings current check-ins, readiness, nutrition, and planned follow-up into one coach-owned queue. Open the relevant context, decide what matters, and mark the review complete.
A practical move
Switch without starting from scratch.
Bring your programs with you
Import program CSV or XLSX files instead of rebuilding every program by hand.
Move clients at your pace
Add active clients in stages, so you can move your roster over in the order that works for you.
Scale when you need to
Start with the active-client capacity you need today, then move up as your roster and team grow.
Your coaching business
Build your site. Sell your coaching.
The same coaching relationship starts before the first program is assigned. Create a coaching website where people can learn about you, explore your offers, apply, book a call, or buy.
Publish your coach site
Share your story, specialties, offers, and booking options.
Package what you sell
List coaching packages, one-time programs, meal plans, and training resources.
Capture leads and payments
Capture leads through contact forms, quizzes, and intro-call bookings, with Stripe Checkout for eligible offers.
White-label client app
Put your coaching brand in your clients’ hands.
Give clients an installable app with your logo, colors, and coaching identity—while Fitflux runs the platform behind it.
- Name and logo
- Your coaching identity leads the client experience.
- Brand colors
- Key actions and app accents reflect your visual system.
- One client app
- The connected coaching workflow stays intact underneath.
F
Standard appFitflux client app
N
Your identityNorthline Coaching
Fitflux client app
Northline white-label
Plans that scale
Built for one coach. Ready for a growing team.
Start with the active-client capacity you need now, then move up as the business grows.
Compare all plansStarter
A focused plan for independent coaches building a consistent active roster.
$25/month
Up to 25 active clients
- Trainer dashboard and client app access
- Core programming, check-ins, assessments, and progress tracking
- Starter AI quota for program and coaching workflows
Pro
RecommendedFor established coaches with a growing active-client roster.
$49/month
Up to 50 active clients
- Expanded AI quota and advanced coaching workflows
- Client billing, automations, assessments, and progress tracking
- White-label PWA and Advanced Nutrition AI available as add-ons
Studio
For higher-volume coaching businesses that need more active-client capacity.
$79/month
Up to 100 active clients
- Extra active-client capacity available
- High platform AI quota
- White-label PWA and Advanced Nutrition AI available as add-ons
- White-label PWA is available as an add-on for Pro and Studio.
- Studio can add active-client slots beyond its included 100 clients.
- There is no separate organization fee for team access. Every trainer needs their own Fitflux plan.
Questions, answered
Know what you’re moving toward.
Is Fitflux only for solo coaches?
No. Fitflux is designed for solo coaches, studios, small gyms, and growing coaching teams. Plans scale by active-client capacity. There is no separate organization fee for team access. Every trainer needs their own Fitflux plan.
What can clients do in Fitflux?
Clients can see today’s training, check in, message, log nutrition and readiness, and follow their progress in one connected client experience.
Can I move from spreadsheets or another platform?
Yes, in stages. Import program CSV or XLSX files, then add active clients as you are ready to move them. Client setup is staged rather than automatically imported.
Does Fitflux make coaching decisions for me?
No. Fitflux keeps useful client signals together, while you remain in control of every coaching decision.
Keep coaching personal.
Run the coaching relationship in one place.
Keep client delivery, coach review, messages, and business follow-up connected without giving up the way you coach.
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